ColorCable Model 3 Socket Cheerful Turquoise

In the 0s, Muuto launched their E27 lamp with a colored cable, a colored socket, and an oversized bulb, thereby drawing attention to what we normally try to hide. With colors and design, the cable was made interesting and inspiring instead of disruptive. The idea was not new, but it was ready to trend in the following decades. Since then, colorful cables have spread across lamp collections and have made their way into the gadget market, where we see them, among other things, in connection with USB cables and various electronic products, and ColorCable adds designer power strips in Pantone colors.

Inspired by the last decades of cable innovation, we want to continue the trend and create beautiful designer power strips and extension cords, combined with a customer-friendly design. Power strips and extension cords should be design objects and accessories that harmonize with our personal style. At ColorCable, we want to unite the power strip and extension cord with a touch of Milan, bringing the joy of color to where practicality cries out for aesthetic rescue.

We combine this philosophy with a minimalist Danish design and inspiring colors. Through market analysis and models, we create a customer-based design process that originates from the target group and market segment the product is created for. The lines for ColorCable's minimalist designer power strips are drawn by ARDE design studio, which we have chosen based on their inspiring projects for e.g. BoConcept and Eva Solo. ARDE design studio works from a Scandinavian minimalist perspective, combined with a focus on sustainability and exclusivity.

Our color philosophy springs from the pulsating "walk-ways" of fashion, where colors adorn and create eternal inspiration and change. At ColorCable, we want to adorn your everyday life and create eternal change with an aesthetic and colorful collection that can inspire and create joy.